Royal Enfield - Women of Motoverse
How do you build an inclusive community with trusted products
Royal Enfield have an exciting heritage behind their brand. Well built, sturdy bikes that are used all over the world. To showcase this they’ve followed a selection of characters across the globe that love their bikes.
Who runs the world? WOMEN OF MOTOVERSE! Spirited, carefree, energetic and lively – words that describe the women of Motoverse. They came in on two wheels trailblazing their way around the dirt track, clinching wins at every event, turning heads with their prowess and all in all, adding their colours to the kaleidoscope that was Motoverse 2022.
What we did
Verbal Identity, Product Design, Brand Identity, Logo Artwork, Art Direction, Tone of Voice including for AI assistant., Brand Strategy, Digital Design, Art Direction & Photography
Industry
Consumer Goods
COLLABORATION WITH
More work
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![Logo of Ted Oats Club projected on a wall in a dimly lit room with silhouettes of people watching.]()
Tired Oats Club
Branding – Art Direction
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![Two motocross racers on dirt bikes, wearing helmets and racing gear, participating in a dirt track race with a dusty, foggy background.]()
Royal Enfield - Women of Motoverse
Editing – Social Content
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![Man with tattoos sitting in bed, looking at his phone.]()
headache – Music Visuals
Art Direction – Animation
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![Close-up of a white vehicle with black cursive text that reads 'brewed by'. There are pink flowers casting shadows on the side of the vehicle, and the vehicle has a black-framed window.]()
Brewed by Boon Coffee
Branding – Creative Direction – Social Content
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![Close-up of a person with bright red hair, dark lipstick, and a septum piercing outdoors with sunlight and blurred background.]()
Mary Wyatt x Download '24
Film – Art Direction – Social Content
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![Close-up of a background filled with pink peony flowers and dark green leaves, with a white letter 'K' overlayed in the center.]()
Komorbi CBD
Art Direction – Branding – Social Content – Web Design
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![A person wearing a white helmet and motorcycle gear sitting on a black and red motorcycle in front of a chain-link fence with graffiti in the background. Overlaid text reads 'Royal Enfield Scram City' and 'Episode one'.]()
Royal Enfield – Scram City
Editing – Social Content
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![Multiple frames showing a person at an ATM machine outside a building with a brick wall, bikes parked nearby, and a black vertical frame dividing the scenes.]()
Paper Mill
Branding – Film – Animation – Merch
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![A young man and woman sit outdoors near power lines on an overcast day, both wearing casual clothes and earbuds, with the man holding a portable speaker. The woman has dark hair and tattoos, and the man has tattoos on his face and neck.]()
The Hunna
Film – Art Direction – Social Content
